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  • Will Google Start Giving People Social Media Influencer Scores? April 27, 2017
    A patent granted to Google this week tells us about social media influencer scores developed at Google that sound very much like the scores at Klout. In the references section of the patent, Klout is referred to a couple of times as well, with a link to the Wikipedia Page about Klout, and the Klout […]
  • How Google May Rank Websites Based Upon Their Databases Answering Queries March 30, 2017
    Imagine that some sites might be ranked by Google based upon how their databases might answer queries. A patent from Google refers to this approach as one that looks at database service requirements to rank large sites such as sites that cover products, jobs, travel, recipes and movies. Such sites might include some static pages […]
  • Google’s Related Questions Patent or ‘People Also Ask’ Questions March 6, 2017
    When you search at Google, the answers you receive sometimes now include additional questions, that often have the label above them, “People Also Ask.” I was curious if I might be able to find a patent about these questions, and I saw that they were sometimes referred to as “related questions.” An article at Moz […]
  • Ranking Local Businesses Based Upon Quality Measures including Travel Time February 13, 2017
    Can the amount of travel time someone might take to get to a place be a good indication of the quality of that place? That is the assumption behind a recently granted patent from Google. Travel time in the patent is referred to as a “time investment a person may be willing to make to […]
  • Google May Check to See if People Go to Geographic Locations Google May Recommend February 12, 2017
    Google was granted a patent this week to enable them to check whether people are following recommendations in search results to visit geographical locations – to see how many people actually visited those places. And it’s probably good for many businesses to have Google recommending that people visit them. For example, people living near a […]
  • Google Introduces a Social Where Next Suggestion Patent February 3, 2017
    Google was granted a patent this week on offering recommendations or suggestions for places to go for members of social groups. A social group, such as a meetup group that may get together for social events, may use the internet to communicate and interact, and look to for recommendations on where to go next. The […]
  • Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO January 30, 2017
    I received an email this afternoon from a young man who is interested in a career in SEO, and he asked me how to get started, and I thought it was such a good question that I would include my response here on the blog to any others who might want to learn SEO and […]
  • Google Search Query Refinements Patent Updated January 26, 2017
    Query Refinements have changed since the earlier days of Google In 2006, I wrote a post A Look at Google Midpage Query Refinements (Go ahead and read it; this post will make more sense if you visit the past and bring it in). The patent I wrote then was just granted again as a continuation […]

RSS Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

  • SearchCap: Google job search, metrics on search update & cheese doodle April 28, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google job search, metrics on search update & cheese doodle appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Is Google testing its own jobs search engine? April 28, 2017
    In the market for a new job? Google appears to be testing a new search feature just for you. The post Is Google testing its own jobs search engine? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • 6 key paid search trends from Merkle’s Q1 2017 report April 28, 2017
    Here's a look at what's happening with Shopping ads, expanded text ads, device bidding and more. The post 6 key paid search trends from Merkle’s Q1 2017 report appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Google launched more than 1,600 new changes in search last year April 28, 2017
    Google has been busy with 1,653 launches, 9,800 live traffic experiments, 18,015 side-by-side experiments and 130,336 search quality tests. The post Google launched more than 1,600 new changes in search last year appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Google doodle celebrates Marie Harel, the inventor of Camembert cheese April 28, 2017
    Check out the cheesy Google logo on their home page today. The post Google doodle celebrates Marie Harel, the inventor of Camembert cheese appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • The future of local discovery April 28, 2017
    Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term. The post The future of local discovery appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Search in Pics: Bing body painting, Google airplane seat room & hallway race track April 28, 2017
    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google meeting room that looks like an airplane: Source: Instagram Bing body... Please visit Search Engine […]
  • SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement April 27, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Report: Google Assistant bests rivals for questions answered and overall accuracy April 27, 2017
    Cortana was second for questions answered, Alexa second-best for accuracy. The post Report: Google Assistant bests rivals for questions answered and overall accuracy appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • What your paid search KPI says about you April 27, 2017
    Every advertiser measures success based on key performance indicators (KPIs) that they deem relevant. Columnist Andy Taylor asks, What do your chosen KPIs say about your priorities? The post What your paid search KPI says about you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.