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  • Google’s Project Jacquard: Textile-Based Device Controls September 14, 2017
    I remember my father building some innovative plastics blow molding machines where he added a central processing control device to the machines so that all adjustable controls could be changed from one place. He would have loved seeing what is going on at Google these days, and the hardware that they are working on developing, […]
  • Citations behind the Google Brain Word Vector Approach September 1, 2017
    In October of 2015, a new algorithm was announced by members of the Google Brain team, described in this post from Search Engine Land – Meet RankBrain: The Artificial Intelligence That’s Now Processing Google Search Results One of the Google Brain team members who gave Bloomberg News a long interview on Rankbrain, Gregory S. Corrado […]
  • Personalizing Search Results at Google August 16, 2017
    One thing most SEOs are aware of is that search results at Google are sometimes personalized for searchers; but it’s not something that I’ve seen too much written about. So when I came across a patent that is about personalizing search results, I wanted to dig in, and see if it could give us more […]
  • Learn SEO Through Forums June 30, 2017
    I had someone who was reading my previous entries in my Learning SEO series ask about using forums to learn SEO. I promised that I would write a post about the value of forums in learning SEO. Back in 1998 I became a moderator of a couple of forums on small business and website promotion […]
  • Google Patents Extracting Facts from the Web June 19, 2017
    When Google crawls the Web, it extracts facts from content on the pages it finds as well as links on pages. How much information does it extract about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in the paper, Object-Level Ranking: Bringing Order to Web Objects.. The team from […]
  • Learning SEO through Books June 13, 2017
    There are a few books and courses online that are free and really helpful when it comes to learning some of the things that will make you a better SEO. Knowledge can make a difference, and having an idea of how search engines work can possibly give you a competitive advantage over others who haven’t […]
  • Learning SEO, Summer 2017 June 9, 2017
    In January, I wrote a post titled, Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO. I included in that post links to a number of pages that I thought might be helpful to someone learning SEO. On my walk this morning past the Omni La Costa Resort, I was thinking about […]
  • How Does Google Look for Authoritative Search Results? May 25, 2017
    If you’ve done any SEO for a site, you may recognize some of the steps involved in working towards making a website authoritative: Conduct keyword research to find appropriate terms and phrases for your industry and audience Review the use of keywords on the pages of your site to make sure it includes those in […]

RSS Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

  • Google Search lets readers find e-books at their local libraries September 18, 2017
    The new search feature is currently available on mobile. The post Google Search lets readers find e-books at their local libraries appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • SearchCap: Google EU offer, SEO mistakes & YouTube ads September 18, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google EU offer, SEO mistakes & YouTube ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Keys to Driving Webinar Registration and Attendance September 18, 2017
    Are you getting enough people to register and attend your webinars? A webinar is one of the best tools marketers have to generate leads and drive pipeline. As webinars become a bigger part of our demand generation strategy, it is more important than ever to master the science of building your... Please visit Search Engine […]
  • The YouTube Ads perk you didn’t know existed September 18, 2017
    Have you heard of YouTube Director Onsite? Columnist Todd Saunders walks you through this relatively new service offering from Google, which provides a low-cost way for businesses to get started with video advertising. The post The YouTube Ads perk you didn’t know existed appeared first on... Please visit Search Engine Land for the full article.
  • 5 easy-to-miss SEO mistakes blogs make September 18, 2017
    Is your content great, but not ranking? Columnist Kristopher Jones shares some of the more common SEO errors bloggers and content marketers make. The post 5 easy-to-miss SEO mistakes blogs make appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Google proposes a new version of ‘rival links’ to remedy shopping search antitrust violation September 18, 2017
    Submission appears similar to its earlier, unsuccessful settlement proposal. The post Google proposes a new version of ‘rival links’ to remedy shopping search antitrust violation appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Samuel Johnson Google doodle honors author behind ‘The Dictionary of the English Language’ September 18, 2017
    Johnson spent nine years compiling his dictionary before it was published in 1755. The post Samuel Johnson Google doodle honors author behind ‘The Dictionary of the English Language’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • SearchCap: Bing fact checking, Google mobile tips & Bing agency awards September 15, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Spark Foundry takes home Bing’s 2017 Agency of the Year & Innovator of the Year awards September 15, 2017
    Hosted by the Daily Show's Trevor Noah, Bing's 2017 Agency Awards event celebrated "the practice of search" by recognizing key executives and agencies. The post Spark Foundry takes home Bing’s 2017 Agency of the Year & Innovator of the Year awards appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
  • Competitive analysis: Making your auction insights work for you September 15, 2017
    Columnist Amy Bishop shares tips for identifying actionable takeaways from your AdWords auction insights data. The post Competitive analysis: Making your auction insights work for you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.